A campaign Condition is a way of reconfirming (especially over time) that you are sending your content to contacts that will find it relevant and timely. Conditions filter to send to contacts that have (or haven't) engaged with other content you have sent; or match (or don't match) a certain quality.
By sending more relevant content at the right time, you will encourage engagement, trust, higher open rates, and better contact relationships.

You can use the following conditions within campaigns:

• If Viewed Email
• If Clicked Link
• If Clicked Property
• If Attribute
• If Tagged
• If Sent Email
• If Loan Value