Click on any campaign report Opens tab to see your open statistics in more detail.
Use the date range selector to narrow the range to single campaigns, or a particular date if preferred.
The dynamic bar graph pinpoints send dates, and separates total and unique opens.
The campaign statistics display:
- Total Opens: Encompassing all opens within the selected date range, including multiple opens by the same contact;
- and Unique opens: The total amount of opens within the selected date range by different contacts.
Under this is a detailed list of the contacts that have opened the email, in descending order.